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TOURISM AND TECHNOLOGY SUMMIT 2019.
#nofilter experiences:
In a world overflowing with information, much of which is difficult to trust, people want unfiltered experiences that will inspire them.
Today, we are seeing entirely new trips, from expedition-style vessels to discover the Arctic, to boutique agencies offering “surprise” vacations, to space tourism, with Virgin Galactic planning to start flights by late 2018.
Paradoxically, virtual and augmented reality content can widen access.
Most people can’t afford front-row seats to the Super Bowl or fly inside an active volcano. But VR can recreate these experiences at virtually no cost. By creating 3D 360-degree content, to showcase an experience or a brand, users are more willing to trust and believe in that product’s authenticity.
Just as video teleconferencing was no substitute for face-to-face contact in the 1990s, I do not believe that VR will replace travel. Rather, it will inspire people to discover the world, or even help them to discover places that no longer exist, such as Egypt at the time of the pharaohs. But I do think that VR will force brands and destinations alike to be truthful about their value proposition, because travellers will continue sharing their experiences with their network on social media.
#mybeautifulafrica #travel#travelblogger #vacations#womeninbusiness#entreprenuer#events#beautifuldestinations#music#tourist #ghana #Google #Microsoft #uber#airbnb #photographer #photography #mauritius#zanzibar #tourist#tours #music#fashionforwardplus #amadeus #tourist #tours #vacations #africa
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